by: admin in Art Walk, Events No Comments  

By Je’Nisa Waugh, DVI Intern

It’s that time again to raise spirits high and glasses even higher for the 4th Annual Oktoberfest at Art Walk on Oct. 5th. Oktoberfest is an autumn festival traditionally held in Munich, Germany that features beer-drinking and cheerful festivities. With thousands of people enjoying live oompah-pah music, German-inspired dishes and a biergarten block party brewing with German culture, things can get a bit hectic.

Here are a few tips to remember while enjoying your time next Wednesday:


Tip #1 – Get There Early




An extended Art Walk event filled with beer?! One can only imagine that #DTJax will be filled with over 20,000 people trying to enjoy drinks, local art, live music and other activities. If you want to get a good seat and don’t feel like waiting in line for an hour or more, then you should get there early.

#DTJax Oktoberfest will showcase artists, dancers, musicians, brewmaster’s and so much more. With live music, enjoy a jam session at the Front Porch of the Jacksonville Landing, Hourglass Pub and 1904 Music Hall. Compete in interactive games such as a brat-eating contest, giant jenga and yardzee. Enjoy local art & artisans such as Leon Bradley and exhibits in the Southlight Gallery. Besides Oktoberfest being centered around beer, this event is also super kid-friendly with a kid zone, a carnival zone, a balloon artist, a pumpkin patch, painted pasta jewelry, face painting and more.


Tip #2 – Become a VIP



Did someone say free #DTJax swag?!

If you are looking for unlimited beer, less crowds and delicious food then becoming a VIP is the way to go. You’re already a very important person we just want you to have the experience you deserve. Get your VIP tickets today!


Tip #3 – Pace Yourself …It’s a marathon, not a race 


Attempting to chug a liter of beer for a world record sounds pretty exciting, but finding yourself sleeping on a bench or having your friends leave early to take care of you is not a great look. Plan ahead for transportation, have a designated driver or take an Uber.

Local brewing companies like Bold City Brewery, Intuition Ale Works and River City Brewing Company will be in attendance and some will be unveiling new Oktoberfest beer. You don’t want to pass out on this experience.


Tip #4 – Stay Hydrated



Yes, we realize there will be tons of beer. However, drink lots of water and other beverages to stay hydrated and hopefully minimize the upcoming hangover. Stop by the food truck village and drink water to quench your thirst.


Tip #5 – Eat Often 


Common sense, right?

There’s going to be German beer, craft beer, domestic beer and there’s even a chance to encounter some VIB’s (Very Important Beers). Trying all the different “liquid gold” can be exciting, but you can easily forget to eat.

No worries, there’s plenty of food from brat-eating, weiner dogs, giant pretzels and more, food is everywhere. Check out food truck village at the Regions Bank lot and the entire #DTJax restaurant directory.


Tip #6 – Have a Great Time

Photo credit:

Photo credit:


This one is pretty simple to achieve, you would have to try really hard not to enjoy yourself. Remember these tips, put a little polka in your step and enjoy an event that is filled with good food, art and drinks.

Remember parking is free Downtown after 6 p.m. at the parking garage on the corner of Clay and Adams St. on Art Walk nights. Thanks to JTA, we have even more parking at the Prime Osborn Convention Center. If you feel far away from all the action, the Skyway is free with extended hours till 11 p.m. during Oktoberfest, so you can stay later and experience a little Art Walk After Dark, which is celebrating its one year anniversary in #theelbowjax!

For more information check out #ProstDTJax!




by: Admin in Weekly Update No Comments  
The following is this week’s issue of the “#DTJax Weekly Update” e-newsletter. To receive this in your email inbox each week, sign-up here.


Instagram of the Week


Photo by: @jrockstyle

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Tag your Downtown photo #DTJax for a chance to be featured.



Things To Do Downtown


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Stories From


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 News of the Week


DVI Updates 


PARK(ing) Day Was a Success!

Last Friday, September 16 was PARK(ing) Day in #DTJax with 17 active, unique, temporary parklets lining the streets. Thank you to everyone who came out and for all of the local businesses that participated!






Get Your VIP Tickets for Oktoberfest Today!

In 15 days, we will be celebrating the 4th Annual Oktoberfest at Art Walk, our biggest Art Walk of the year! Hosted by Curtis Dvorak, Oktoberfest will include a polka band, contests, a carnival zone, a kids zone and of course, German beer and the traditional tapping of the keg!

What’s the best way to enjoy Oktoberfest? VIP of course! VIP tickets include unlimited food and beverages, private bathroom access, #DTJax swag and more. Purchase your VIP tickets today!


For more information, visit #ProstDTJax

 Volunteer for Oktoberfest:

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With more people than a general Art Walk, Oktoberfest calls for more volunteers! Volunteers are needed to assist with the different zones, pass out flyers, biergartens and more. Sign up here today!

Amplified Vol. 2 Release Party Was a Success! 


Listen to some of the best musical talent our city has to offer with this two-disc, 40-song compilation album. Download your free copy of Amplified Vol. 2 here!

We’re Looking for Interns!

If you or someone you know is looking for an internship this Fall or Spring, DVI may be the perfect fit! We are looking for marketing, events and research interns so if you love Art Walk, want to get to know Downtown better or are looking to find out how an organization like ours works, apply today! Read our blog to hear about an internship experience at DVI.

More information on the internship positions can be found here, and if you’re interested please email your cover letter and resume to

2015 State of Downtown Report:

2015-State-of-Downtown_v3-for-print_lowres_Page_01Downtown Vision, Inc. released an 18-month summary on the state and growth of Downtown Jacksonville. This report provides details on development successes and  announcements, office and employment trends, residential growth, retail mix, arts and culture, tourism, transportation and more. Read the report in it’s entirety on our blog or visit to download the PDF.


DVI Annual Report Available:
  Have you ever wondered, what exactly does DVI do in a year? Check out our latest Annual Report, which  highlights accomplishments and financial information for fiscal year 2014-2015.