#DTJax swag now available for purchase online

Men’s T-shirt, modeled by Daniel Austin

With just a couple of clicks, you can now wear your love for #DTJax on your sleeve – and shoulder. For the first time, now hosts an online marketplace for #DTJax swag, the perfect way to fashionably show off your love for Downtown Jacksonville.

Ready for purchase, you can now buy #DTJax T-shirts and handmade tote bags, with new items added to the marketplace as available.

The shirts, which feature the hashtag #DTJax in white across the chest, are made by Bella using super-soft cotton. They’re available in sizes small through extra-large (true to size), with royal-blue V-necks for ladies and navy-blue crew-necks for men. Add it to your wardrobe for only $20 per shirt.

Totes (yellow is currently sold out)

The tote bags (constructed by Burro Bags, so you know they’ll last forever) are made from upcycled plastic banners that once adorned light poles Downtown. A popular item, these sturdy, roomy totes are only $25 each and can be purchased in one of four colors:

Blue: “Be Downtown”
Purple: “Be Entertained”
Red: “Be Amused”
Yellow: “Be Different” – SOLD OUT

All prices include shipping and tax. If you prefer purchasing in person (we definitely understand the need to model the shirts first!), you’ll get a discounted rate. Swing by our office at 214 N. Hogan St. anytime between 8 a.m. and 5 p.m. Monday through Friday. Make your purchases today.

Have an idea for #DTJax swag you’d like to see in our marketplace? Email In the meantime, check out who we spotted wearing our #DTJax shirts below:


And it even made it on the news:

Rob shirt